Privacy Policy
Last updated: July 15, 2025. This Privacy Policy explains how EffyAds collects, uses, and protects information when you visit our website, contact our team, or use our services.
Information we collect
When you use EffyAds we may collect information you provide directly — such as your name, email address, and payment details when you register or subscribe. We also collect information about how you use the platform, including which features you access, which WordPress sites you connect, and actions you take within the dashboard. We collect standard technical data such as IP addresses, browser type, and device information.
How we use your information
We use the information we collect to provide and improve the EffyAds platform, process your subscription, send you service-related communications, respond to support requests, monitor for security issues and abuse, and comply with our legal obligations. We may also use aggregated, anonymised usage data to understand how our product is being used and to inform product decisions.
WordPress site data
EffyAds connects to your WordPress sites via our plugin. We process advertisement data, click and view events, and site configuration needed to deliver the service. We do not access or store your WordPress site's content, user accounts, or any data beyond what is required to sync and display advertisements.
Sharing and retention
We do not sell your personal information. We may share information with trusted third-party service providers who assist us in operating the platform (such as payment processors, email delivery, and cloud infrastructure). We may also share information when required by law or to protect our rights. We retain your information for as long as your account is active or as needed to fulfil the purposes described in this policy.
Your rights
Depending on where you are located, you may have the right to access, correct, delete, or export your personal information, or to object to or restrict certain processing. To exercise any of these rights, please contact us at the address below. We may ask you to verify your identity before responding to a request.
Security
We use industry-standard measures to protect your information, including encryption in transit and at rest. No method of transmission over the internet is completely secure, however, and we cannot guarantee absolute security.
Contact
For privacy questions or requests, contact us at hello@effyads.com. We aim to respond to all requests within 30 days.