What's new in EffyAds
Every update to the EffyAds platform and WordPress plugin, in one place. New features, improvements, and fixes — documented as they ship.
Plugin v1.9.3
January 6, 2025This release adds full taxonomy support to the EffyAds WordPress plugin. You can now use standard WordPress categories and tags to filter and target ads, making regional and seasonal campaigns much easier to manage directly from WordPress.
Added
WordPress standard categories and tags support for advertisements
Multi-domain regional filtering using categories and PHP in Bricks Builder
Complete taxonomy guide with real-world examples for regional targeting, industry filtering, and seasonal campaigns
Improved
Platform URL configuration for more accurate click tracking
Platform v2.0
January 5, 2025A significant platform update focused on reliability, European data compliance, and improving day-to-day usability. We migrated to a EU-based mail service and resolved several authentication and analytics issues.
Added
Migrated to Simple Mail Service EU for better European data sovereignty
Chevron icon added to profile dropdown for clearer navigation
Improved
Subscription error messages now include clearer guidance on next steps
Fixed
Analytics filters for website and date range selection now apply correctly
Resolved authentication issues with JWKS encryption
Plugin v1.9.2
December 15, 2024A small maintenance release for the WordPress plugin, cleaning up deprecation notices that appeared in recent versions of WordPress and Bricks Builder.
Improved
Removed Bricks Builder deprecation notice that appeared in newer WordPress versions
Plugin v1.9.1
November 20, 2024This release expands page builder support with a new EtchWP integration, alongside a cleaner and more focused admin interface inside WordPress.
Added
EtchWP page builder integration for displaying EffyAds advertisements
Improved
Admin interface redesigned for a cleaner, less cluttered experience
Plugin v1.7.1
October 10, 2024Bug fixes and expanded Bricks Builder compatibility. This release ensures EffyAds works cleanly with the latest Bricks Query Loop and resolves a set of deprecation errors.
Added
Bricks Query Loop migration support for displaying ads within dynamic queries
Fixed
Deprecation errors that appeared in PHP 8.x environments